Our corporate history, like much of our weekly activity today, revolves around our flagship publication, the Cape May County Herald. The Cape May County Herald’s lineage traces back to 1967. The newspaper was then known as the Avalon Herald. In 1968, it expanded to become the Avalon-Stone Harbor Herald. Later, the same year, it again expanded to become the Cape May County Herald – the first and only free newspaper serving the entire county. With a guaranteed weekly circulation of 15,000, it claimed “the largest circulation in the county.” In 1979, the Herald was purchased by the Seawave Corporation. Under Seawave Corporation, the newspaper was “Dedicated to the Service of God and Mankind.” This motto signaled a strong and enduring commitment to community service and journalistic quality.
The Herald continues to build on this strong foundation. We are still a free-issue newspaper serving Cape May County. We still have the largest circulation of any newspaper in the county, and our circulation is audited to prove it (30,664 average circulation as of our 2017 audit). Our editorial coverage is the best in the county; this makes us popular. Our popularity makes us the best advertising value in the county. Because of this value, advertisers readily invest in Herald advertising. The advertising revenues keep the newspaper free. So, the cycle continues … and our legacy as the local newspaper for Cape May County grows ever stronger.
Our legacy has also grown stronger as our media family has grown larger. With our summertime publication, DoTheShore magazine, numerous special sections, www.CapeMayCountyHerald.com, www.DoTheShore.com, and Herald mobile services, the Herald now comprises a diverse portfolio of quality media products serving the people who live, work and visit in Cape May County and serving more people than ever before.